Overview

Position Summary The Business Development Manager (BDM) is responsible for developing and executing strategic business development and marketing initiatives that support the growth objectives of the Minneapolis office and its practice groups. Serving as the primary liaison between the Practice Group Chairs, Industry Leaders, and the Minneapolis Division Head, this role partners closely with attorneys and firm leadership to identify growth opportunities, strengthen client relationships, increase market visibility, and support client retention efforts. The BDM develops a comprehensive understanding of the firm's services, attorney capabilities, industry strengths, strategic priorities, key clients, and target prospects. This individual provides strategic guidance to attorneys on business development activities and ensures marketing initiatives align with the firm's overall business objectives. Essential Functions & Responsibilities Business Development Strategy & Execution Serve as the primary business development and marketing liaison for assigned practice groups and industry teams.Partner with Practice Group Chairs and Industry Leaders to develop and execute strategic business development plans that support revenue growth and client retention objectives.Support attorneys in building and strengthening client relationships by identifying client needs and opportunities to expand services.Coach attorneys on business development best practices, including cross-selling opportunities, market positioning, relationship management, and client development strategies.Assist lateral attorneys with onboarding, client transition planning, and integration into the firm's practice and business development efforts.Lead and manage responses to RFPs, proposals, and client pitches, coordinating with attorneys and administrative teams to ensure high-quality submissions.Oversee directory and ranking submissions for assigned practice areas and industries.Develop and implement strategic marketing programs, including events, thought leadership content, sponsorships, and profile-raising initiatives.Identify market trends, competitive intelligence, business opportunities, and potential risks impacting assigned practice groups.Promote and implement best practices in client relationship management, business development, and marketing effectiveness.Support firmwide strategic initiatives, including client team programs, industry-focused growth strategies, database management, and other special projects. Marketing Management & Budget Administration Assist Practice Group Chairs and leadership with the development, management, and monitoring of division and practice group marketing budgets.Create, edit, and distribute marketing and client-facing materials, including: Website content M K branded merchandise Blogs and thought leadership articles Award and accolade submissions Advertising materials Directory listings Pitch and presentation materials Newsletters Client alerts Client communications Firm announcements Press releases Maintain and update website content, attorney biographies, headshots, and social media channels.Maintain and approve marketing expenses for the department and attorneys.Manage targeted marketing and contact lists, ensuring the accuracy, completeness, and integrity of CRM data.Serve as a steward of marketing data and support ongoing CRM data maintenance and cleanup initiatives.Coordinate and support client and prospect events, including invitation management, registration tracking, venue coordination, event logistics, materials preparation, and post-event follow-up.Manage sponsorship activations and attorney speaking engagements, ensuring all commitments and deliverables are fulfilled.Coordinate marketing activities related to attorney and employee onboarding, including business cards, photography, contact records, announcements, and promotional materials.Coordinate marketing-related offboarding activities for departing employees. Public R