Social Media SpecialistWe are seeking a creative and detail-oriented Social Media Specialist to support our marketing team and help grow brand awareness across social platforms. This role focuses on managing social media accounts, creating engaging content, coordinating influencer collaborations, and supporting marketing campaigns for a growing food and beverage brand.Key ResponsibilitiesSocial Media ManagementManage day-to-day activity across social media platforms (Instagram, TikTok, etc.)Schedule and publish posts, respond to comments/messages, and engage with user-generated contentDevelop social media strategies aligned with marketing campaignsMaintain and manage social media content calendarsTrack and analyze social media performance and provide insights to improve engagementContent CreationCreate engaging photo, video, and graphic content for social platformsWrite captions, scripts, and on-screen text that reflect the brand voiceMonitor social media trends and incorporate viral content ideasMaintain organized digital libraries of social media assetsInfluencer & Brand CollaborationIdentify and collaborate with influencers and content creatorsManage communication and timelines for influencer partnershipsSupport brand collaborations that expand reach and engagementMarketing SupportAssist with marketing campaigns, product launches, and promotional initiativesSupport marketing events, trade shows, and influencer events (some weekends may be required)Create social media content during marketing events and activationsQualificationsBachelors degree in Marketing, Communications, or related field (or equivalent experience)1 3 years of experience in social media marketing or content creationStrong knowledge of social media platforms such as Instagram and TikTokExperience creating photo and video content (shooting and editing)Proficiency with Microsoft OfficeStrong communication, organization, and creative storytelling skillsPreferredExperience with Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom)Copywriting experienceExperience with social media management platforms (Dash Hudson or similar)Ability to analyze social media data and improve performanceAdditional InformationSome weekend work may be required for marketing events (advance notice provided)Occasional local travel for events or content creationMust possess a valid drivers licenseFull-time, direct hire positionStarting salary targeted at $52,000 per year (based on experience)Comprehensive company benefits packageWork schedule: Monday-Friday, 9:00 AM-6:00 PMOnsite positionHow to Apply:Please send your resume to Subject line: PJF-SOCIALMEDIA-LN
Not specified in the original listing.
Not specified in the original listing.
