Overview

I am building toward $100 million in annual revenue across my companies within eight years. That does not happen quietly. To get there, I have to be known. Not locally known. Known as a legal tech forward-thinker, as the operator other law firm owners study, as a creator with a real following inside the legal world. Everything I am building runs on lawyers and firm owners knowing exactly who I am and what I have built.Right now, I am not that at anywhere close to that scale this requires.The raw material is not the problem. I speak fifteen to twenty times a year at conferences and events. Five times this year alone on AI to Florida criminal defense lawyers. I run a nationally renowned ten-week summer internship program. If you read that and thought I am sitting on something big and wasting it, you are right. That is the correct reaction, and it is the whole reason this job exists.I am building a criminal defense firm scaling to over eight figures in revenue a year. A legal technology company. A coaching and consulting practice. Several other ventures I am not going to detail publicly. I teach Criminal Law and Procedure five days a week, and I have coached basketball since 2004, including a state championship in 2014.To be clear about what this is not. You are not doing law firm marketing. The firm has its own marketing team and its own YouTube channel with over 50,000 subscribers built for people facing criminal charges. Different audience, different job, not yours. You work on my personal brand, and you report to me and only to me.Not nine to five. I teach weekday afternoons from late August through early June, so filming happens in a fixed evening block during the school year and in daylight over the summer. Weekends are occasional and never assumed. If a variable schedule is a problem, this is the wrong role.Responsibilities:Two to four blocks a month, three to five hours each, in a dedicated studio. YouTube long-form, podcast, direct address. You send me a run of show 48 hours ahead, and I walk into a lit room and perform. No prep packet; the block cancels, and that is on you.I speak somewhere almost every month. Bar associations, statewide conferences, power lunches, my own mastermind. You are in the room with a professional camera and microphone set up. You run pop-up podcasts with the best lawyers in the state while they are standing right there. Social media assets go live the same day, not next week.Half of my highest-value rooms have no camera access. Private workshops, founders' meetings, community events with real security. For those you brief me before I go, four or five setups with the angle and the reason for each, and I shoot it on my phone. You cut it when I land.You ship. This is the whole thing. Perfect is not the standard. Live is the standard. If you cannot let a good asset go out today instead of a great one on Friday, we will not work.You want to be the number two, and you want to win as badly as I do. Not modest. Not junior. Ambitious about someone else's outcome. You want the camera, not the spotlight.You carry yourself well in serious rooms. You will be standing next to me in front of judges, bar leadership, and referral sources I have known for twenty years. How you carry yourself in those rooms costs me something or earns me something long before you publish anything.You can absorb my ideas without chasing every one. I will text you at 11 PM. Most of those ideas should never get made. Capture them, do not act on them, bring them to the weekly.Shoot solo. No crew, no second operator.Run a professional three-camera setup. Sync, framing, audio, lighting. Studio days are multi-cam, and you are the only one in the room who knows how it works.Fast edits yourself, AI-assisted. Text-based editing, auto-clipping, transcript-driven rough cuts. You will have editing support for polished long-form. You own everything that has to move in 24 hours.Own the production calendar. I travel three weeks some months. If