Overview

Description: Jewish Federation of Greater Philadelphia operates a hybrid work environment, with staff expected to be in the office two days a week. The Marketing Department is in the office on Tuesdays and Wednesdays.Job Overview: The Marketing Specialist will support the marketing and communications efforts of the Jewish Federation of Greater Philadelphia by creating engaging content and assisting with a variety of marketing initiatives. The role will be responsible for managing digital platforms, executing marketing campaigns, and working collaboratively with internal teams to ensure that the organization's messaging and branding are consistent and impactful across all channels.Key Responsibilities:Content Creation: Develop and write content for a variety of platforms, including social media, emails and newsletters, and the website. Ensure all content reflects the Jewish Federation's mission and values, engaging key stakeholders such as donors, lay leaders, and community members.Social Media Management: Manage the day-to-day operations of the Jewish Federation's social media channels. Plan, create, and schedule posts that highlight events, fundraising efforts, and community initiatives for the Jewish Federation Real Estate group. Monitor engagement and adjust strategies to enhance reach and visibility.Marketing Campaign Execution: Assist in planning and executing multi-channel marketing campaigns that support the Federation's events, fundraising efforts, and community programs. Collaborate with the team to ensure campaigns are effectively integrated across digital and traditional platforms.Website Content Updates: Support regular updates to the website, ensuring that content is fresh, accurate, and aligned with the organization's branding. Work closely with internal teams to keep key sections of the site updated, focusing on user experience and SEO.Email Marketing: Assist in the development and execution of email marketing campaigns, ensuring messages are targeted and engaging. Support the production of newsletters and manage email lists to ensure effective audience segmentation.Collaborative Projects: Work with graphic designers and other internal teams to create marketing materials, such as social media graphics, website content, flyers, and brochures. Help ensure that all marketing materials are aligned with the organization's goals and branding.Account Lead: Serve as the marketing liaison with the Kehillot, NextGen, Missions and Partnership2Gether, strategizing campaigns and providing deliverables.Campaign Reporting: Assist in monitoring the performance of marketing campaigns, analyzing key metrics such as engagement, traffic, and conversion rates. Provide regular reports to the marketing team to inform ongoing strategy adjustments. Requirements: 2-3 years of experience in marketing, communications, or related fields.Strong writing and content creation skills, with the ability to develop engaging materials for a variety of platforms.Familiarity with social media management tools and best practices for Facebook, Instagram, Twitter, and LinkedIn. Basic understanding of website management and SEO principles. Experience with content management systems (CMS) is a plus.Experience with email marketing platforms and knowledge of segmentation and targeting strategies.Strong organizational and project management skills, with the ability to balance multiple projects and meet deadlines.Familiarity with Jewish culture, values, traditions, and history, and the ability to integrate these elements into marketing content.A Bachelor's Degree in Marketing, Communications, or a related field is preferred. Our MissionThe Jewish Federation of Greater Philadelphia mobilizes financial and volunteer resources to address the communities' most critical priorities locally, in Israel and around the world.Commitment to DiversityWe deeply value the diversity of insight, perspective, and experience brought by people from backgrounds typically underrepr