Overview

Market & Business Analyst, Corporate Strategy Market & Business Analyst, Corporate Strategy Department: Strategy, Marketing, and Communications - Corporate Strategy Reports To: Emma Harper, Executive Director, Strategy, Marketing & Communications Status: Full Time, salary exempt Location: Hybrid (3+ days onsite/wk) Work Schedule: M-F 8:30AM-5:30PM Last date revised: July 20, 2026 ABOUT US: We are a rapidly growing company named Fast Company's Most Innovative Beauty Company for 2023. Our mission is to enhance lives through healthy skin, partnering with beauty brands to develop and manufacture products that promote skin health for all. We believe the future of sun care is the future of beauty . ABOUT THE POSITION: (why does job exist) The Market & Business Analyst is a new, foundational role for the Strategy, Marketing, and Communications function. This role will drive data, insights, and analysis reporting to support the enterprise strategy and long-term vision for Solésence. Efforts will include analyzing market and competitive intelligence to inform marketing and business development decisions, tracking and communicating business analytics to leadership, and driving trend forecasting for marketing, business development. This role will be a key support in the annual and three-year planning process, leveraging macro and micro analyses to identify and evaluate new growth opportunities and key initiatives. WHAT MAKES SOMEONE RIGHT FOR THIS ROLE: • Strong analytical thinker with experience analyzing beauty and personal care, health, wellness, and/or CPG markets • Financial model experience, with the ability to build and analyze business models • Strong critical thinker, who considers context • A confident, concise communicator who presents tight, well-reasoned recommendations for executive audiences ESSENTIAL DUTIES AND RESPONSIBILITIES: • Own regular competitive, trend & market intelligence and reporting, tracking and forecasting market trends, economic shifts, and industry benchmarks to identify new business opportunities • Deliver weekly and monthly market intelligence & analysis reporting using a variety of resources, covering both the Company's and brand partners' businesses • Bring an analytical mindset to specific functional areas to strengthen our understanding of the competitive landscape through competitive and market insights, serving as the go-to expert for ad-hoc analysis requests across business functions • Assess brand health and inform innovation pipeline and category strategy with actionable recommendations • Drive white space analysis: support new category, opportunity, market, persona & trend assessment • Drive persona analysis, including audience segmentation; use primary and secondary research to optimize customer journey • Extract and synthesize data from multiple internal systems and external databases, integrating complex analyses and knowledge from various sources into a cohesive analysis and actionable recommendations for marketing, sales, innovation, and leadership teams • Design and maintain live dashboards in Tableau and other tools to keep tracking metrics transparent for leadership team • Convert data into stories through regular written reports, graph models, and slide decks for both regular and ad hoc reviews • Collaborate with IT on data management and automating reporting processes to improve efficiency • Create repeatable tools and models for cross-functional teams to use across business areas • Perform additional duties as assigned to support strategy, marketing, and communications activities KNOWLEDGE AND SKILLS: • Strong research, data, and analytical skills, with experience using market-intelligence tools/data sources • Proficiency with standard analytics, research, and presentation tools (Tableau, Salesforce, Excel, PowerPoint, BI/dashboard tools) • Ability to synthesize large, ambiguous datasets into clear, decision-ready recommendations • Working k