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Director, Data Science and Marketing Analytics Innovation

Date Posted: May 17, 2026
Yearly: USD - USD
Job is expired

Job Detail

  • location_on
    Location Livonia, Michigan, United States of America
  • desktop_windows
    Job Type: Permanent
  • schedule
    Shift:
  • analytics
    Career Level:
  • group
    Positions:
  • calendar_view_day
    Experience:
  • male
    Gender: No Preference
  • school
    Degree:
  • calendar_month
    Apply Before: Jun 17, 2026
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Job Description

Overview

The Director of Data Science and Marketing Analytics Innovation at AAA Life Insurance Company is responsible for driving data-driven marketing strategies while leading a team of data scientists and analysts. This hybrid role focuses on bridging marketing and analytics teams to enhance campaign execution and optimize marketing effectiveness through advanced data solutions.

Key responsibilities

  • Develop and execute data and analytics plans aligned with product and organizational goals
  • Lead customer segmentation and predictive modeling efforts to enhance marketing effectiveness
  • Direct cross-channel campaign analysis and optimize marketing ROI
  • Serve as the primary liaison between data teams and marketing stakeholders
  • Mentor and manage a team of Data Scientists, Analysts, and Engineers
  • Collaborate on building and maintaining robust data pipelines
  • Implement testing frameworks and A/B experiments to improve customer experience
  • Develop dashboards and reports to monitor product performance
  • Identify and implement automation opportunities in marketing workflows
  • Review marketplace tools for innovation and optimization

Required skills

  • Master's degree in Statistics, Data Science, Economics, Computer Science or related field
  • Minimum 10 years of experience in data science or analytics
  • Minimum 7 years of experience in managing teams
  • Strong understanding of predictive modeling and statistics
  • Hands-on experience with direct marketing and digital campaign optimization
  • Experience with Generative AI and ML in marketing contexts
  • Advanced proficiency in Python and SQL
  • Familiarity with marketing technology platforms such as DataRobot and Adobe Campaigns
  • Experience with data visualization tools like Tableau or Power BI
  • Knowledge of automation tools and technologies

What the company offers

Not specified in the original listing.

Skills Required

Company Overview

AAA Life Insurance Company
Livonia, Michigan, United States of America
0 Current Jobs Openings

AAA Life is a respected and trusted American brand focusing on Life Insurance and Annuity Products since 1969. The company emphasizes a diverse, equitable, and inclusive culture that fosters a sense of belonging and encourages associates to thrive. Read More

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