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Assistant Director, Social Media and Digital Reputation

Date Posted: May 17, 2026
Yearly: USD - USD
Job is expired

Job Detail

  • location_on
    Location Missouri, United States of America
  • desktop_windows
    Job Type: Permanent
  • schedule
    Shift:
  • analytics
    Career Level:
  • group
    Positions:
  • calendar_view_day
    Experience:
  • male
    Gender: No Preference
  • school
    Degree:
  • calendar_month
    Apply Before: Jun 17, 2026
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Job Description

Overview

The Assistant Director, Social Media and Digital Reputation plays a vital role in CoxHealth's Corporate Communications team, leading the organization's social media presence and digital reputation management efforts. This position is responsible for developing and executing a comprehensive social media strategy, managing community engagement, overseeing paid promotions, and collaborating with various departments to align reputation-driven content with broader brand goals.

Key responsibilities

  • Develop and execute organic social media strategy across multiple platforms
  • Lead paid boosting and promotion of reputation-centric content
  • Support reputation and review management programs in partnership with external vendors
  • Design and oversee social listening and digital intelligence capabilities
  • Manage analytics and reporting for social and reputation programs
  • Support executive team's social presence and employee advocacy initiatives
  • Collaborate with SEO and content teams to optimize the CoxHealth blog
  • Ensure alignment between communications and marketing efforts
  • Define governance, approval workflows, and policies for social/reputation strategy
  • Manage relationships with external agencies for reputation monitoring and response

Required skills

  • Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or related field
  • 5+ years of experience in social media, reputation management, or digital communications
  • Strong proficiency in social media platforms and boosted content strategies
  • Experience with analytics and reporting tools
  • Familiarity with social media management tools like Sprinklr, Hootsuite, and Sprout
  • Experience in managing reputation and review management programs
  • Strong verbal and written communication skills
  • Understanding of SEO and content optimization principles
  • Ability to manage multiple projects in a fast-paced environment
  • Familiarity with compliance constraints in communications

What the company offers

Not specified in the original listing.

Skills Required

Company Overview

CoxHealth
Missouri, United States of America
100 Current Jobs Openings

CoxHealth is a healthcare system dedicated to providing quality care and enhancing patient experience. With a focus on innovation and community engagement, they strive to lead in healthcare excellence. Read More

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